Well it seems that Tobacco Free Snuff is all the rage at the moment and is the talk of the town.

Zuka are really pushing their tobacco free alternative snuff called 'Akuz', which is an orange powder, made from guarana and glucose. The tobacco free snuff is inhaled through the blue dispenser and gives a mild buzz, equivalent to drinking an energy drink.

Zuka intends to distribute this snuff in pubs and clubs across the UK as a viable alternative to smoking, however, criticism has been levied from drug campaigners that Akuz is glamourising drug taking; Drug scientist Alan Morinan says if people are likely to snort Akuz, it could increase the chances of them trying illegal drugs, like cocaine.

Zuka, however, counters this argument, saying that it is just a bit of harmless fun "They enjoy taking it and I don't see there's any harm in it if they're enjoying a natural product."

A recent session on Radio 1 newsbeat has really publicised this product and it seems that the reaction from a mainly younger target audience has been good. The full article about Akuz Snuff can be read at : Newsbeat.

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